Our approach to marketing

At Whitewall Media, we focus on three main principles to create an effective sales funnel:

👀 Discovery strategies ensure your brand gets in front of tens of thousands of micro-targeted eyeballs each month.

💰Conversion strategies ensure we are moving these audiences from potential prospect to loyal customers.

❤️ Retention strategies ensure we maximize the value of each relationship, through repeat business, reviews, and referrals!

Digital Advertising

Digital Advertising on:

  • Facebook & Instagram
  • LinkedIn
  • Google & YouTube
  • Amazon
  • Twitter
  • SnapChat
  • Yelp, and more!
Search Engine Optimization

Search Engine Optimization (SEO)

  • Review website speed and performance
  • Compare local competitors and develop benchmarks
  • Optimize your meta tags, descriptions, and headers
  • Speed up the website by reducing the amount of code used
  • Optimize text and keyword use across your website
  • Reduce and optimize the size of images and video files
  • Review hosting platform and capabilities
  • Assist in the development of back links: reputable sites that link back to your website
Social Media Management

Social Media Management

  • Develop monthly theme calendars
  • Discover + create content for distribution
  • Engage with users on your platforms and act as customer service
  • Engage with other users across the internet as your brand
  • Monitor + police the brand profiles and brand reputation
  • Work with tracking tools like Facebook Pixel and LinkedIn Insight Tag
  • Provide in-depth monthly reporting
Copywriting + Content Development

Content Development

  • Social media posts
  • Email templates
  • Blog posts
  • Website copy
  • Business Presentations
Web Design + Development

Web Development

  • Responsive Design (Mobile Friendly)
  • Latest code and security features
  • E-commerce payment gateways
  • SEO analysis + overhaul
  • Integration of software or tracking tools: HubSpot, Google Analytics, Facebook Pixel, LinkedIn Insight Tag, and more!
Email Marketing

Email Marketing

  • Automatic emails from your website
  • Ongoing newsletters
  • Segmented audiences
  • Design, implementation, analysis
Design + Branding

Design + Branding

  • Business name selection
  • Logo refresh or design
  • Business Cards + Stationery
  • Web + email design
  • Animation storyboarding
  • Video or picture editing
  • Brand guideline document: font, color, and logo use
Marketing Automation

Marketing Automation

  • Automatically record every interaction a customer or prospect has with your brand
  • “Score” prospects based on visits to the website, certain actions they have taken, or length of time in the sales funnel
  • Set up automatic emails that trigger based on specific activity, like registration confirmations or abandoned cart emails
  • We can work with your CRM or build you a free HubSpot platform
Reporting + Consulting

Reporting + Analysis

  • Establishment of benchmarks
  • Weekly and monthly reporting
  • Integrate tracking features into social media, email, and the website to create seamless “analytics” environment across the brand
  • Data-based analysis of each stage of each sales funnel
  • Plain-language analysis of each stage of each funnel

Budgets and Services are Tailored for YOU.