Businesses that you feel understands you, use a secret element called Audience Segmentation.  This means that businesses you feel are relevant to you, targeted you based on data to make you feel that way.    What is audience segmentation?    Audience segmentation is the key ingredient to send the right message that will have your consumers react positively.  It is

Let’s explore what local marketing means and how you can maximize your business using these tools in 2020.    What is local marketing?  Local marketing is a strategy that we use here at Whitewall Media because it is effective. Simply put, local marketing targets audiences close to the location of the business with messages that reflect the local market. A business

As business owners, it’s essential to understand how your marketing tactics and strategies will change over time with the 6 Stages of the Product Life Cycle. Understanding the cycle is the key businesses need to make decisions on how to grow and mature in the marketplace. Stages of the Product Life Cycle Development Introduction Growth Maturity Saturation Decline   1.Development